Press Release

Xero Shoes Partners with Team Novo Nordisk through 2024 Barefoot-inspired Footwear Benefits both Athletes and Staff (Atlanta, GA) August 8, 2023 –  The world’s first all-diabetes professional cycling team, Team Novo Nordisk, has partnered with Xero Shoes as their official off-bike footwear. Cyclists wear rigid sport-specific shoes while riding, but off the bike comfortable footwear […]

Broomfield, CO (October 18, 2022) – Xero Shoes, a leading provider of natural movement footwear, welcomes John Wadley as the VP of Product Development. He comes to Xero Shoes from VF Corp.’s Altra brand, where he was Director of Product Innovation and Sustainability.  Wadley will lead Xero Shoes’ product development staff, liaising with Product Design, […]

MMA Fighter Raufeon Stots Partners with Xero Shoes Broomfield, CO (October 4, 2022) – Xero Shoes, a leading minimal footwear brand, has partnered with Raufeon Stots, the current Interim Bellator MMA Bantamweight Champion. Xero Shoes now provides Stots with performance and casual footwear that optimizes his performance.  “It’s been a gamechanger switching to Xero Shoes. […]

Xero Shoes Expands Brand Availability to European Consumers with New Website Leading U.S. Minimalist Footwear Brand Anticipates Further Growth in Europe with Faster Shipping, Lower Cost Fulfillment Broomfield, Colorado (November 11, 2021) — Xero Shoes, a leading provider of natural movement footwear based in the United States, announced that starting today, November 11, the brand’s […]